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The Time Value of Shipping
The value of me using that feature now is greater than me getting it, says shopfi's brandon chu. The more you can get that to the customer, the more value you are actually delivering over time. So in a given year, instead of waiting that year to launch x, wise ed together, you know, launch x in four months, launch y in eight months, and then launch segt the twelvemonth period. And then therefore you've actually get gotten, in the case of launching x eight months earlier, you're giving eight months more value to a customer. Same thing with y. You know, depending on if you really do value shipping, and you ship faster...