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Jay Clouse β€” Creating a Top 1% Podcast, Community as Culture, and Unfair Advantages in Distribution

Everything Is Marketing

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I don't have a lot of great advice here for people who are getting into the game right now. I think shorter is is better these days, because the biggest battle is getting people to hit play the first time in the first place. But it's hard out here for an indpod caster starting from zero. The key is novelty so that you can increase word of mouth,. Like novelty in a really great product, to have something differentiated and really good that people want to share.

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