Building a Community for Accessible Financial Investment

#050 Today’s episode is a behind-the-scenes look at a massive online community success story. We’re very excited to have Willa Tellekson-Flash joining us to discuss Public.com. Willa is the Director of Community at Public, an investing platform valued at $1.2 billion with a community of over one million members. She even made the Forbes 30 Under 30 in Marketing list as a result of her amazing work! We talk all about creating safe spaces that encourage conversation around touchy subjects, outlining effective community guidelines, and empowering a small team to enforce the rules and manage a diverse user base. Willa and Jillian also discuss attracting and onboarding new members the smart way and working closely with other departments to shape company strategy. We know you’ll enjoy this one, so listen in for some great tips and tactics you can apply to any growing community. Show notes and more at SmartPassiveIncome.com/cx050.

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