2min chapter

How I Built This with Guy Raz cover image

Jo Loves: Jo Malone CBE

How I Built This with Guy Raz

CHAPTER

How to Create a Brassery for Your Nose

I didn't want to walk in the same footsteps as i'd done before. My my life felt very different, and my creativity was much rawer,. Much braver than it had been twenty five, thirty years previous. We created a brassery for your nose. You can go in, just describe how roks. Lotions appear from volute guns, and we paint you with hot paint brushes all over your body. Everything is about twisting and turning the experience and causing your sense of smell to be the predominant sense. It's still with us to day. And when we go round the world, we take a portable tappust ball with us, and we entertain with without fragrance...

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