
382 Rockstars, Fame, and Celebrities: What Really Matters with Shep Gordon
The School of Greatness
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Navigating Fame and Celebrity in the Music Industry
This chapter explores the speaker's experiences working with famous bands and artists, emphasizing the importance of maintaining artist happiness and reliability. It discusses strategic marketing moves like targeting parental disapproval to create buzz around artists, leading to successful campaigns. The narrative also delves into the psychological underpinnings of fame, success, and the darker side of celebrity life, highlighting the importance of resilience in the face of rejection.
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