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Tariff Fears Weigh on Tech Plans, Trumps Signals TikTok Deal Close

Bloomberg Technology

CHAPTER

Navigating Tariffs and Market Uncertainties

This chapter examines the effects of tariffs on consumer goods companies, focusing on shrinking margins and potential responses like price increases. It also discusses the risks of slashing advertising budgets on brand market share and touches on the postponement of StubHub's IPO amid market uncertainties.

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