19min chapter

How I Built This with Guy Raz cover image

The Cronut and Dominique Ansel Bakery: Dominique Ansel

How I Built This with Guy Raz

CHAPTER

The Rise of the Cronut Craze

This chapter explores the unexpected popularity and challenges faced by a bakery due to the creation of the cronut, a fusion of a croissant and a donut. It delves into the overwhelming demand, long lines outside the bakery with people camping out early in the morning, and the speaker's personal involvement in managing the chaos. Additionally, it touches upon the extreme measures taken by some to obtain cronuts, such as reselling them at exorbitant prices.

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