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How Stoa Is Democratizing Access To Business Education (feat. Aditya Kulkari and Raj Kunkolienkar)
Build In Public Podcast
Is There a Red Carpet at the Top of the Funnel?
The job of the founders, you know, or just one founder becomes completely about storytelling and messaging at the top of the funnel. The average time from the first time somebody discovers to our we have some idea that like they have come into the funnel is typically five to six months for us. If you can find a way to create an aha moment or magic for them at a micro level at the topof the funnel, they'll come in and it's really just on the top. So I was just thinking about this and I'm like, because you know, the inside of it works. It's that the people who need the product aren't willing to let go of the money,
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