Short Briefings on Long Term Thinking - Baillie Gifford cover image

European growth: unique brands, hidden champions

Short Briefings on Long Term Thinking - Baillie Gifford

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The Rise of European Tech Giants

This chapter challenges the notion that Europe lacks significant tech firms by highlighting successful companies like Spotify and Adyen. It discusses the critical role of company culture, leadership, and customer focus in driving the success and investment potential of these digital platforms.

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