The Core Model for Content Modeling

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The core model is about finding that optimal information unit for solving the user tasks and reaching your business objectives. And I think that's a beautiful example, because it shows this cross channel, channel agnostic, only child, whatever you want to call it. But this core doesn't have to be what you thought it was. It can turn out to be something completely different. That maps well with how you think about content modeling, right? So if you use the core model to find out, okay, for an answer, what are the kind of different elements that we need to solve these user tasks,. And then afterwards, you can select the channel, right? Being headless, not try

Are Halland has worked in digital product development, strategy, design, and communication for over a quarter of a century. During that time, he created the core model, a tool for designing websites and products that align business goals and user needs. He has now written a book about the core model, which is due to be published later this year. In this conversation, he explains what the core model is and how it can help us create more effective digital products.

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