5min chapter

The Skinny Confidential Him & Her Podcast cover image

Sara Brooks On Branding Strategies Every Brand Needs To Survive, Grow, & Stay Relevant

The Skinny Confidential Him & Her Podcast

CHAPTER

Kira's Brand Journey and Viral Content Dynamics

This chapter explores Kira's ascent in the branding world, from her impactful role at Covet to becoming the chief brand officer at SET, while debating the need for more female representation in venture. The conversation also contrasts viral content with impactful engagement, advocating for authentic interactions over overly curated brand messaging on social media platforms.

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