Click, Tap, Fail: A Friction-Free Framework for Better CX
The Frictionless Experience
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Enhancing Customer Experiences and Addressing Last Mile Issues
Exploring various customer experiences in mortgages, Amazon, and in-store appliance purchases, emphasizing the need to streamline touchpoints for cost savings and improved satisfaction. Delving into the concept of fidgetle experiences, where digital transactions intersect with physical interactions, using a case study to showcase challenges in the last mile of delivery and installation.
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