Cara Swisher: Elon Moscow needs to lean into the idea of an enjoyable product experience. How do you attract new users? She says her son's opinion of him has changed really through this whole debacle. "They think all this stuff is a time set," she adds, referring to young people who don't use Twitter.
The Twitter deal is done, and Elon Musk is now, officially, “Chief Twit.” Bloomberg Opinion columnist and “MoneyStuff” writer, Matt Levine, has been analyzing the deal (and the drama) over the past seven months. Now, Matt and Kara consider what the future of the social media platform might look like under Musk. They discuss whether Elon’s seemingly genuine belief in the utility of Twitter, paired with his business and engineering acumen, will be a game changer for the company. And they discuss how his principles will drive big decisions ahead, including potentially reversing the platform's ban of Donald Trump.
Before the interview, Kara and Nayeema talk about the violent attack on Paul Pelosi, husband of Speaker Nancy Pelosi, and the rising tide of violence against politicians. Plus, Kara gives Elon some unsolicited advice on the business, including how to avoid a version of Twitter that would make even Kara quit her favorite social media platform.
Do you want Kara’s (solicited) advice? Call 1-888-KARA-PLZ and leave us a voice mail with your questions!
You can find Kara and Nayeema on Twitter @karaswisher and @nayeema.
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