The Importance of Doing the Work

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Oprah had to start from zero in terms of never having done this before. There's so much media about how it was a failing network. Of course, she could figure it out, but she still had to start with nothing. She says we've been in cruise control and that turns off the minute you leave your job for online business.

Your willingness to start from scratch as a business owner is crucial to finding long-term success -- here’s why

If you’re considering starting a business, one of the things that you absolutely need to be prepared for is to start from the very bottom.

I don’t say that to be negative -- I say it because all-too often, people go into entrepreneurship with rose colored glasses, and then get discouraged when they realize that they don’t have any social media followers or an email list that tumbleweeds could blow through.

When you’re first starting out in business, you’ve got to be OK with starting from scratch. And because you’re likely doing something that’s brand new to you, you’ve also got to be OK with not having the same clout that you might have had in your career.

Sure, you might have a ton of experience on your resume and an excellent track record -- but you’ve probably never owned and operated a business before. And it’s a whole different ball game!

So that’s why it’s so important that as an entrepreneur you have a strong capacity for zero. You’ve got to be willing to start with nothing, get in the trenches, and do the hard work.

Now here’s the good news, sweet friend. You won’t be in this place forever! With time, effort, and the right strategies, your business is sure to grow.

But when you start in the right frame of mind, and know in your heart that things don’t happen overnight, you’ll be much better equipped to handle all of the ups and downs that come along with the wildly exciting ride of entrepreneurship.

In this episode, I’m diving into what it means to have a strong capacity for zero, and how you can strengthen yours. So pop in your earbuds, grab a beverage of your choice and enjoy!

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