S4 Ep5: Rite Aid CEO Busy Burr on Practicing Ruthless Vulnerability in Corporate America
The Minor Consult
00:00
The Passion for the Consumer Experience
I think what happens sometimes is product people fall in love with a product. And what it does instead of the customer need that it actually solves for. You know, if you're not solving it from the right, from the very beginning, the true customer needs won't commercialize itself. A lot of well-intentioned products maybe sort of seem like they're going to solve a problem, but they don't solve that human-centered barrier That enables them to truly be adopted.
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