Less than ten per cent of people on amazon are good enough to be able to consistently make cogale advertising work for them. But i do see some brands that will put a selection of products on amazon so they're not coming up empty on amazon, but then they'll reserve some percentage of their products to sell direct. That doesn't make awhole lot of sense to me. We have, you know, half a dozen brands that have te sea sights, and it's been a positive experience....