347 Joe Rogan Experience Review of Michael Easter Et al.
Joe Rogan Experience Review podcast
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The Placebo Effect and the Wine Industry
In this chapter, they discuss the placebo effect and its connection to the wine industry. They talk about a movie called 'Sour Grapes' which exposes a scam artist who sold expensive wine bottles claiming they were Thomas Jefferson's. The discussion highlights how people's perception of wine can be influenced by marketing, graphic design, and peer pressure.
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