MailChimp analyzes data points from billions of emails to offer up personalized recommendations. Get started today at MailChimp.com slash guesswork. Let's finish off the episode with a quick startup AMA Matthew Brown thank you for writing in question for Matthew Brown is when have you decided to double down on a business versus leave and start a new one. How did you decide when it was time to close down pooforia like how did you know that you had given it enough of a chance?

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