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Why YouTubers do things that don't make sense

The Colin and Samir Show

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How Instagram Is Monetizing Its Content With Revenue Share

I'm guessing the creativity program is advertising based, similar to YouTube shorts now. The more views, actually, the less money that goes out. I think you have to be sharing revenue at this point as a platform. If that works and revenue sharing with ads that show up in stories works, great. We're like in the career of it.

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