Towards A More Ethical Fundraising Culture – John Hall (Apex Strategies)
Campaign Trend Podcast
00:00
How to Improve the Prospects of Republican Online Fundraising
John Hall: We need to change the incentive structure for how we pay for things in online fundraising. If I had one wish, it would be that everybody's paid on a net incentive and everything is based on costs. And if we did that, you'd have far more efficient programsyou would have people ideally treating donors better.
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Transcript
