
How to Repackage Agency By-Products and Leverage Them as Assets for Profit and Fun
Agency Journey
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The Three Principles for Building Assets
The first thing we need to do is see what the value is, have our eyes rebuild the lens so that we can see what the actual value is. I think there's a disconnect there between understanding that case studies, but I don't know how to go find those clients. Most agencies, you're operating off of referrals or some new bound leads that are scattered. The agency space is probably one of the worst spaces for the percentage of businesses that have that template or kind of infrastructure to do that.
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