The new modernity (E)
Akimbo: A Podcast from Seth Godin
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Building Peer-to-Peer Influence and Selling Systemic Approaches
Exploring the shift from traditional advertising to peer-to-peer influence, highlighting the value of community support and systems that benefit users. The chapter addresses challenges in selling long-term systemic approaches in a society focused on short-term gains, proposing a strategy of offering short-term relief before introducing lasting solutions.
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