Episode 021 - Is OOUX just a useless IA rebrand?
The UX Level-Up
00:00
The Importance of OUX in Information Architecture
The Polar Bear Book, any other information architecture documentation that I've seen doesn't give you that kind of end-to-end process. We go through it four times and with, you know, increasing fidelity. And each step actually builds on the last. So if you've seen it again, let me know, please. OK, none of this is saying that OUX is better than information architecture. Please don't think I'm saying that.
Transcript
Play full episode
