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Mark Ritson on his Top 10 Marketing Moments of 2021

On Strategy Showcase

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Not Your Mother's Tiffany Was an Absolute Slap

Not your mother's tiffany is a case study and revitalization. People are too precious about their brands. Get it out there, you know, putting it on bill boards in l a with dirty outdoor adsand newsworthy headlines like Not Your Mother's Tiffany. L we can't do that. What they forget is, if you met louis viton or coco chanel or charles tiffenik, right? You'd discover pirates who did not give a fark. Time dulls that sensitivity, you know. And even with a living founder like donna carren she was very different from the six year old woman who was now a millionaire.

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