I think a question I've always had around paid newsletters because I've never done one myself, but obviously we work with a lot of people who do. How did you see sort of the pushback to the newsletter being $100? Was that seen as reasonable or what people saying, oh, that's an awful lot for something delivered in email, which email is normally free. And then yeah, you do have these tiers. It's super interesting. You want to charge a lot and get a video probably. In my case, you know, I wanted to play with these ideas and text over email specifically because if I write an email and then later I get good feedback on it and I
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Nathan Barry, founder & CEO of ConvertKit.
Nathan started ConvertKit 10 years ago and has since grown it to one of the largest creator-driven newsletter platforms in the world. On top of running an 8-figure business, Nathan's a consistent creator who writes several newsletters, including a new paid newsletter.
In this episode, Nathan talks about the state of creator-driven newsletters today and how creators can build—and are building—massive 6-to-7 figure businesses on the backs of their newsletters.
We also discuss:
- how Nathan thinks about paid newsletters and his publishing strategy (1:09)
- 3 things he sees the most successful newsletter operators have in common (12:00)
- what the ConvetKit Creator Network is and how it's helping Creators grow & monetize (20:33)
- how Nathan believes newsletter operators can grow & monetize most effectively (26:36)
- ....and much more!
You can find Nathan Barry on Twitter, and Louis is at @louisnicholls_ .
Other links mentioned: