Solve a Problem

If you don't want to be the face of your product, create or find a duct that solves a problem. So say, for example, ah, you're selling test preparation for the l sat,. Or the s a t. If you solve a problem for em and it makes sense and the prices alined, ok? You have a demonstrable product which takes them on an imaginary journey from point eight to point b. The more important or the more difficult problem that you solve, the higher you can charge for that product of service.