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95. Only [Fragrance] Fools Rush In (w/ Roja Parfums Creator Roja Dove)

Perfume Room

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The Origins of Perfume

I wanted whoever bought something that I made had to love perfume. So the tester for it was hidden in a drawer. It didn't come in a fancy bottle. And so those perfumes, I decided only 50 people a year could ever own one. They have numbers and not names. The bespoke work I fundamentally have stopped. There's one client I still make for, which is an enormous privilege for me to be able to make for. But the rest, I don't do it anymore.

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