The Generation Ill Divide

Many people who skew older have trouble understanding paying for something that's not tangible, whereas many younger people are used to paying for virtual things. The divide's interesting becauseo you look at every from our next gen strategy to our business owner services group to really our art group,. We're all learning across these three verticals. And every private bank and wealth management firm is learning that there is a generation of digital, native, smart, sophisticated young folks wer the traditional status of owning a pacaso or owning this piece of material.