53. Listener questions on media rights, expansion, football and more
Canzano and Wilner
00:00
The Big 12's Strategy Playbook
The big 12 knew that by going to market early, it could potentially it would get the stabilization that it needed. But I think we're going to look back and go, gosh, the big 12 was flapping its arms. It was putting a lot of pressure on the Pac 12. The problem is at some point you've got to back that up with action.
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