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How to Get the Most Out of Your Explainer Video - Derek Gerber

The Agents of Change Digital Marketing Podcast

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Branding Consistency

One thing that i keep on hearing here is branding inconsistency. So it sounds like it's really important to get those first few things right in terms of tone, the way they look. And so when you have this content and it needs to last for three or five years, and then have supporting supplementary content. Because that's what all the inanate algorisms want - ongoing helthful, genuine and sihtful content creation. There's the secret. But like, if all of that is going to be created and you're looking at a journey for three to five years, it better all be matchy matchy,. unlesso making huge, stialistic, changing choices

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