The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 560: Enterprise Communities: The What, Who, Why, When & How with Venafi Head of Community, Holly Firestone

The Official SaaStr Podcast: SaaS | Founders | Investors

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Building a Community

The foundation of any successful community is going to be intrinsic motivation. Please do not build a community so you can sell or market at the people in your community. Make it an enjoyable experience for them. Don't take yourself too seriously. Be very purposeful about how you think about diversity and inclusion, because that's what will bring people together.

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