The cost of purchasing a finished rocket, completed thing, is up to 65 million dollars. Elon figured out how to slash it by 75%. You could only achieve these things through first principles thinking. No one has been able to make electric vehicles long range and affordable in the 115 years that cars have existed. So now let's bring it back to musk on.
In this classic episode, I celebrate the birthday of Elon Musk by breaking the second powerful mental model that he uses to run his businesses: First Principles Thinking
Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or my DMs are open @businessbarista.
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