020-2: Stay Enchanted with Jeffrey Zeldman (Part II)
User Defenders – UX Design & Personal Growth
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"I still ask myself why it doesn't work a certain way," he says. "We don't want to make it miserable and if we're building a commerce site, we'd be very foolish to not make it as obvious as possible" He adds that the more unobvious everything was, the more his daughter just grasped.
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