Introduction

I first met deep-dive master coach Katie Pulsifer when she was my instructor for certification at The Life Coach School. I recall being pretty intimidated. I’ve never been sky-diving or tried a bungee jump, but I’m pretty sure the adrenaline rush is comparable to coaching in front of Katie for immediate feedback in front of a group. 🪂

Katie’s recently gone solo, after many years working for a large coaching school, and as we caught up over Zoom I was struck by how her open, beginner’s mindset to social media is bringing so much ease and fun to her work. Wouldn’t it be great if we could all recapture a little bit of that early magic when we’re showing up on the internet?I asked Katie to come on the podcast to tell us more.

Things we talk about in this episode:

* How Katie found her niche and why it resonates with her deeply

* Building a values-led business, and being ok with not doing things like everybody else

* The mindset shift and learning curve in switching from employee to entrepreneur

* Using Instagram, Facebook, newsletters and Substack to grow an audience in 2024

* The evolution of coaching techniques, including the self-coaching model, and how Katie adapts them to best serve her clients

* The importance of trusting the process, being present, and allowing growth to unfold naturally

Links we mention in this episode:

Katie’s upcoming Mind at Ease masterclassKatie’s website, Facebook and InstagramThe Self Coaching ModelBev Aron’s Deep Dive Coaching Certification