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Ross Simmonds - How To Write Content That Shapes Culture (Content Legends Virtual Series)

The Marketing Millennials

CHAPTER

Do You Need a Content Distributor or a Content Creator?

I believe that in the future, we're going to have directors of distribution at organizations. The industry has gone so far on the creation side that this skill set is actually still very rare and it needs to be developed. If you don't have time to amplify and distribute the content that you are creating, you are literally just wasting your time.

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