
Why Eye Contact is Important
The Why Factor
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Do You Think That's a Corollary?
Doctor bryan wansick is professor of consumer behaviour at cornell university in the united states. He studied a lot of serial boxes on supermarket shelves, not just the boxes, but the cartoon characters who appear grinning on the front of them. And one thing we found is that if you look at an adult cereal that has exposed character, it looks you exactly right in the eye and straight ahead. But what about kid cerials? Well, we found that the average kid cerials, whether tobe, you know, the tricks, or count chocula, tony the tiger's frosted flakes, those spoke's characters look slightly down. In fact, they look, on average
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