What drives human motivation? For years, the answer seemed simple: rewards. Dangle the right carrot — a bonus, stock options, "Employee of the Month" certificate — and people will perform. But Daniel Pink's 2009 bestseller "Drive" flipped this idea on its head. Drawing on decades of scientific research, Dan revealed that our deepest motivations come from within: the innate drive for autonomy, mastery, and purpose. Now, 15 years after "Drive" revolutionized our understanding of motivation, Dan joins us to discuss how this science has evolved and what it means for anyone trying to motivate themselves or others in today's rapidly changing world.
💿 You can find Dan's previous appearances on the show here
📰 And follow his Washington Post column "Why Not?"
🎧 Check out our Next Big Idea Classics episodes with James Clear and Kim Scott
📱 Follow The Next Big Idea on Apple Podcasts or Spotify
