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How To Build A Billion Dollar Brand w/ Michael Dubin

Capitalism.com with Ryan Daniel Moran

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How Did You Create the First Video That Everyone Knows?

Raymond: I think the roots of that original viro video went back very early in my career. i've always been a passionate about the media business. At night, i was studying improvince sketch comedy. And those skills helped me think about how to write the video... and then certainly you deploy that video in a smart way to get most of my eyeballs on it.

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