6min chapter

Wizards of Ecom cover image

#262-How to Leverage Youtube Paid Ads to Scale on Amazon

Wizards of Ecom

CHAPTER

YouTube Ads

With YouTube, you mainly just have a couple of different options. So there's the preroll, skippable ads. There's also what's called, and so those are in stream ads,. There's also in display ads, sometimes ads that are YouTube ads will show up on video partners or across the web. Then you've got discovery ads. And I always say that wrong, discover discovery, but it's one of the two. The YouTube is the number two search engine, right? Besides Google, more people search on YouTube than on any other search engine... But about half of all video views are from search.

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