MBA2181 How To Find Your Sales Machine
The $100 MBA Show
00:00
How to Create a Killer Lead Conversion Strategy
Choose something that does two things. One, allows you to leverage your strengths. Why? Because it allows you to have some sort of competitive advantage. Second, a higher likelihood of success increases your odds of success. So for example, if you go to 100 MBA.net on the homepage, we have a lead magnet lead magnet. And that's our lead magnet. You sign up with your name and email address and we email it to you. Your job is now to find one killer lead conversion strategy. Think about your ideal customer. What are some things that they would need and be of value to them? Give it to them for free in exchange for their email address.
Play episode from 06:54
Transcript
