Romancing the Story: Writing Romance, Storytelling, and Book Structure cover image

Ep 24 - Authorpreneurs and Writing as a Business with Kathryn McClatchy

Romancing the Story: Writing Romance, Storytelling, and Book Structure

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How to Be an Influencer

An influencer, they are selling themselves, but their cells are usually for free. They're building their following so that corporations can hire them to sponsor products. If you only want to sell one product, which is your book, you don't need a hundred thousand subscribers. So it's just different strategy. And I think that's where a lot of authors get confused because they don't know the difference.

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