You're Blogging Wrong: How To Write, Promote, and Monetize Your Blog
Clients from Content
00:00
How Much Money Should I Flip Behind My Blog?
When it comes to marketing, you want to understand that your blog is just a delivery mechanism for the value you provide. A lot of times people fall into the trap of, I just want them to go to my blog, or I just wants them to read my newsletter. In general, your newsletter should be your best traffic driver. If you're able to monetize a subscriber for $50 and it costs you $3 to get them, then that's worth it. And again, trying to be strategic,. whereas a lot of people are just like, I just post on Twitter and Instagram but what strategy? It's difficult to assess success or failure of your own paid marketing.
Transcript
Play full episode
