Frazio: I want to tell you about a service i use so that our teams at launch and at inside the two companies i'm the c of and i run, can be ionic. That service is called fiver. F i v e r r thie's two ours and fiveer. They've bought sixty brands in two years, raised a couple of hundred milliond s. And these brands all were either number one or two in their category. What does amazon think of you cherry picking the best products and then putting common infra structure behind them? Do they see you as just a great third party seller, or do they see you as a threat? Or t...