Impolitic with John Heilemann cover image

Susanne Craig: How Trump Became America’s Luckiest Loser

Impolitic with John Heilemann

CHAPTER

The Apprentice and Trump's Rise

This chapter examines the origins of 'The Apprentice' and Donald Trump's strategic involvement with producer Mark Burnett. It discusses the significant impact of reality television on Trump's public persona and political perception, alongside his financial struggles amid legal challenges. The narrative delves into the contradictions between Trump's opulent image and the reality of his circumstances, unraveling how media shaped his trajectory in both business and politics.

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