How Much Do You Use Social Media?

I'm on social media all day long, every day. It's a big part of my brand. And it gets me stuff. People from media companies engage with me. Means a lot of of currency. In having, say, a hundred, a hundred thousand follars,. got got almost a hundred two thousand followers on twitter. There's currency in that, and it's juice. Using it is a long term marketing strategy. Its expensive. But i don't want to belittle it by not calling it valuable information.