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15min chapter
Supergoop!: Holly Thaggard (2020)
How I Built This with Guy Raz
Negotiating with Sephora
In this chapter, they discuss their journey to getting their product into Sephora and the challenges they faced. They talk about the lack of response from Sephora and Nordstrom, and how they had to seek investment from family. Eventually, they receive a call from Sephora on January 26th, 2011.
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