2min chapter

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EP 64: Jay Simons (GP, BOND Capital) On How Product-Led Growth Turned Atlassian into a $40B Company

The Logan Bartlett Show

CHAPTER

The Rise and Fall of Plumtree

It was kind of borrowing a consumer pattern from Yahoo. And so you would create kind of a my Yahoo page before kind of Google, you know, took off with search. Plumtree ran into a little bit of a buzz saw as did a lot of companies during that time of the dot com crash. They actually cut back on free lunches, which they went down at half paying for lunches and then not pay for lunches at all.

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