How to Find a New Audience for Your Product

So many people listening right now are struggling to sell whatever it is they're selling. It may be that they're targeting the wrong market, or their presupposition about who would buy this product has changed. So on that one, it's like, yes, we can a find a new audience. The other thing that we can do is we can reframe and reposition the offer that we have for the audience that we want to target because what ends up happening? And this is sort of what we'll talk more about this in our next M.