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6min chapter
Please Let Us Fix Your Video Game Name
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The Power of Game Names
This chapter explores the critical role of naming in video games, highlighting both effective and ineffective strategies through specific examples like EA Sports FC. The speakers discuss how a game's title can influence its market appeal and branding, stressing the need for thoughtful naming conventions to avoid marketing pitfalls.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode