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How to Ask Power Questions with Joanna Dumont, VP of Strategy, Insights, and Innovation at Danone

The Insighter's Club Podcast

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AI and the Insights Profession

I think that there are a lot of conversations going on right now about how AI has impacted and will continue to impact the insights profession. My experience with it so far is that AI is capable of processing massive amounts of data in a much more simple and easy way than what we, as human beings, were ever capable of doing. But without human intervention, it's kind of fraught with a lot of challenges and possibly misleading and misguided. For me, it's an enabler to faster, better learning as opposed to a thing in and of itself.

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